Pre-Production Services

  • Concept & Script Development  

  • Casting  

  • Location Scouting   

  • Planning & Scheduling   

  • Production Design   

  • Storyboarding   

  • Stringers/Fixing for News & Documentaries  

Pre-Production Services in Cyprus: Video Production Planning

Pre-production is the cornerstone of any successful video production. Whether you're creating a corporate video, a commercial, a documentary, or a feature film, careful planning and clear communication are essential to producing a high-quality video that meets its intended goals. Before embarking on any video production journey, it is crucial to consider key factors such as defining your message, understanding your target audience, and setting a realistic budget.

At Strawberry Heights Films, a leading video production company in Cyprus, we recognize that the foundation of an impactful video begins long before the cameras start rolling. Our comprehensive pre-production services – from concept development and location scouting to production design and scheduling – ensure that your videos not only capture attention but also deliver a clear message and stay within budget. By investing time in thorough pre-production, we lay the groundwork for a seamless filming experience, allowing your story to unfold naturally and powerfully. Our dedicated Cyprus-based production team works closely with you through every stage of the process, ensuring your vision is realized with excellence and creativity.

Key Considerations Before Starting Your Video Production

Who Is Your Audience?  

Understanding your audience is crucial to the development of your story. Identifying who will watch your video helps set the tone, style, and content, ensuring that the final product feels relevant and engaging to your target viewers. In addition, consider how you plan to reach your audience – different distribution platforms may require different video formats and approaches. Whether your goal is to attract local clients in Cyprus or reach a global audience, knowing your viewers will guide the entire production process.

What Message Do You Want to Convey?  

Video is a powerful medium for engaging your audience and conveying your brand’s message or story. It’s vital to keep your message clear and focused – today people’s attention spans are short, so concise and impactful communication is absolutely key. A well-defined message ensures that your video achieves its purpose, whether it is to inform, entertain, or inspire action. 

What Is Your Budget?  

Your budget is a critical factor that shapes the scope of your video production. It determines the size of your crew, the quality of your equipment and production design, and the amount of time allocated to the project. By understanding your budget limitations, we can help you craft a realistic and effective production plan that meets your goals, whether you're working with a modest budget or planning a high-end production. 

Strawberry Heights Pre-Production Services

Concept and Script Development 

Transform your initial idea into a well-structured script with our professional screenwriting services. Our team collaborates closely with you to understand your project’s objectives, developing a story that aligns with your concept and brand goals. Our network of professional copywriters ensures that your concept is quickly turned into a ready-to-film script that captivates and engages your audience. 

Production & Set Design 

Our creative production design team handles every aspect of your set to enhance your video’s storytelling. We can handle every detail, from art direction to props, wardrobe selection, colour palettes, to lighting and the overall aesthetic. From initial concept to final setup, we prepare each location to ensure it is perfectly suited for filming. Our attention to detail guarantees that every element of the set contributes to the overall narrative, enhancing the impact and effectiveness of your video.  

Hiring Crew & Renting Kit

Our fully equipped crew is ready to handle projects of any size, budget and complexity. Whether you need a full film crew, swift run-and-gun operations with minimal crew, or more specialised support, we provide everything you need. Our team includes licensed drone operators capable of capturing stunning aerial cinematography in Cyprus or abroad, adding an extra dimension to your project. We also offer equipment rental services, ensuring that you have access to the latest and most suitable tools for your production. From cameras and lighting to specialised gear, our equipment is meticulously maintained and ready to deliver professional-grade results.  

Branding Elements 

A consistent visual style is crucial for brand recognition. We work with your existing brand guidelines or help you create a new brand identity package to ensure your video aligns with your overall branding. This cohesive approach enhances brand awareness and ensures that your video reflects your unique identity. 

Location Scouting

Cyprus offers an incredible variety of filming locations that range from breathtaking natural landscapes to vibrant urban environments. Our comprehensive location scouting services are designed to find the perfect backdrop that not only enhances the storytelling of your video but also aligns seamlessly with your vision. Our experienced team conducts thorough research and site visits to identify locations that meet your specific needs. We consider factors such as lighting, accessibility, permits, and logistical considerations to provide you with the best possible options within the parameters of your budget.   

Stringers/Fixers for News and Documentaries

If you're producing news features or documentaries in Cyprus, our skilled local fixers, stringers and field producers are experienced in navigating the unique challenges of documentary and news production and can handle all the logistics, from securing permissions to booking interviews, arranging transportation, and sourcing crew and equipment. We provide comprehensive support to ensure that your international production runs smoothly from start to finish. 

Storyboard & Shot List 

Visualise your script before filming begins with our detailed storyboards. These serve as a visual guide, allowing you to see how each scene will unfold and help calculate the time and resources needed for your project – ensuring the production stays on track and within budget. A shot list is always necessary, with or without a storyboard. It helps to determine what kind of equipment is required and how large the crew should be for the production. Shot lists help our crew to prepare and stay focused, ensuring that all necessary footage is captured efficiently, with no wasted time or resources.  

Talent Casting

 Selecting the right talent is a critical component of any successful video production, as the individuals who appear on screen play a pivotal role in conveying your message. Whether you require professional actors, models, or prefer to feature yourself or members of your team, our comprehensive talent casting services are designed to meet your specific needs. Our extensive network includes both local and international talent, giving you access to a wide range of skilled professionals who can bring your vision to life. If you decide to feature yourself or members of your team, we provide coaching and support to help non-professionals deliver confident, natural performances that fit your project objectives. 

Efficient Production Schedule 

Staying on schedule is absolutely vital to a successful production. At Strawberry Heights Films, we prioritise efficiency by carefully planning every aspect of the production process. We help you assess how long your production would take to film. Depending on the complexity of your concept, even short-format videos may require a longer set up and pre-production time. Our team creates a detailed and organised production schedule that ensures each phase runs smoothly and without delays. By anticipating contingencies, any potential challenges, and coordinating all logistical elements in advance, we prevent costly interruptions and ensure that your production stays on track and delivers your final product on time and on budget.  

Ready to start planning your next video?

At Strawberry Heights Films, we are committed to delivering high-quality video production services in Cyprus that align with your vision and objectives. From concept development to final edits, our experienced team guides you through every stage of the pre-production process, ensuring your vision is creatively brought to life. Contact us today to start planning your next project and discover why we are the preferred film production company in Cyprus.